Concept Design

Our industrial designers are adept at creating beautiful and informed product design concepts that challenge convention as well as being both practical and manufacturable.

Concept Design

Ideation

When faced with a new design challenge, our team employs a combination of user research, customer insights and creative brainstorming techniques to generate fresh, innovative concepts.

View Projects

Concept Design

Visualisation

We bring concepts to life through sketching, digital rendering, photorealistic visualisations and virtual reality. High quality visualisations are a key part of the design process and can also help you to convey your product to a wider audience including staff and investors.

View Projects

Concept Design

Styling

In addition to being highly practical and functional, a product must also be visually appealing and desirable to the user. As a multi-award winning design team, we’re passionate about aesthetics, and keep a finger on the pulse of emerging design trends.

View Projects

Concept Design

Brand embodiment

Our team will ensure that your product truly embodies your brand and its values. We have the expertise to create an entirely new visual design language for your brand, or can work with your existing brand language to ensure a cohesive aesthetic across a range of products.

View Projects

Concept Design

Colour, Material and Finish (CMF)

We use the latest 3D rendering technology to create photorealistic colour studies that help us, together with our clients, to make informed aesthetic decisions.

View Projects

Concept Design

CAD capture

Translating concept sketches into a 3D CAD surface model is a key step in maintaining the design intent from initial concept into the downstream engineering and development processes. Our designers are highly skilled CAD modellers and will ensure that the details of design concepts match the product vision and are both manufacturable and achievable.

View Projects

Concept Design

Model making

With an extensive workshop, state of the art in house 3D printing facilities and a trusted network of suppliers, we are able to produce everything from simple foam space models to fully functional visual demonstration prototypes. These models allow our clients not only to see, but to experience the aesthetics, scale, ergonomics and function of a product at crucial points throughout the design journey.

View Projects

Concept Design

Human factors and Ergonomics

We pride ourselves on our ability to create effective, intuitive, and ergonomic design solutions based on the needs of the user. Utilising a mixture of anthropometric data, physical mock-ups and 3D simulation, we are able to validate a concept’s ease of use throughout the design process.

View Projects